VioletGen4 Product Brochure

Developed the launch brochure for Haystack Robotics’ UV-C disinfection robot, shaping both the messaging and visual layout. The piece clearly communicated how the technology works, its safety advantages, and practical applications—designed for quick, confident understanding at conference booths and demos.

Product Catalog

Created a branded catalog showcasing Haystack’s mission, technology, and expanding robotics portfolio. Developed structure, design, and copy to present the company as a credible, innovation-driven leader in intelligent automation.

Project Scope

Brand and marketing collateral design

Product catalog development

Launch brochure design and copywriting

Messaging and tone refinement

Visual identity alignment

Print and digital production

Conference and client presentation materials

Project Involvement

Partnered with Haystack Robotics to strengthen brand communication across marketing assets.

Led the design and structure of the product catalog and VioletGen4 launch brochure.

Developed copy and messaging that balanced technical precision with accessible storytelling.

Collaborated with internal teams to ensure brand consistency and production quality.

Delivered cohesive, conference-ready materials that positioned the company as an emerging leader in robotics innovation.